La dimension publicitaire du storytelling politique
Journal Title: STYLES OF COMMUNICATION - Year 2016, Vol 0, Issue 0
Abstract
Le thème général de cet article fait référence à la dimension publicitaire de la narration politique. J'ai choisi ce sujet parce que les histoires font partie de la vie humaine depuis longtemps, utilisées pour transmettre la tradition et enseigner des modèles de comportement social. Récemment, des histoires ont été utilisées de plus en plus souvent à des fins diverses telles que la publicité, la gestion ou la politique. Cet article vise à réaliser une recherche qualitative qui combine l'analyse du contenu et l'analyse du discours. En dehors de la base théorique qui vise à clarifier les concepts de base de la recherche, j’ tudie la narration politique utilis e par l'ancien Pr sident Traian Basescu et l'ancien Premier Ministre Victor Ponta dans les biographies en ligne, puis une analyse de leurs discours lors de la Fête Nationale de la Roumanie et l'Union des Principautés Roumaines.
Authors and Affiliations
Andrea State
Keywords
Related Articles
- EP ID EP184170
- DOI -
- Views 97
- Downloads 0
Digital Communication versus Traditional Tools. Theoretical Trends in the Study of the New Technologies in Journalism
: The evolution of technology has gradually transformed, over the years, the media organizations worldwide. Media convergence, regarded as a new perspective in journalism, which combines profession, technology and new pr...
Communication Styles – An Overview
This paper constitutes an attempt to define the communication style as a cluster of discursive elements, both formal or technical, such as turn taking patterns, overlap or backchannelling, and those based on pragmatic us...
The Shifting Border of Food Perceptions and Cultural Identity in Maghrebi Muslim Migrants. History and the Contemporary Experience of Cultural Mediators in Northern Italy
In recent decades, Italy has become a point of entry to the EU and, for many migrants from the Southern shores of the Mediterranean, a final destination (IOM Report 2011). As massive inflows have often caused emergencies...
The Actor “Comes to Live”. Dialogue between Lessing and Diderot
The actor is a man who can give the impression of a life which is not his. Such as in a painting, where colors make it live, the actor through his own body seems to be animated as well. Starting from Denis Diderot's and...
Legends about Women in Kosovo's Monuments and their Media Presentation
Sacrifice, as a social phenomenon, is as old as mankind and is found in almost all cultures. Related to this, the main goal of this paper is to explore the social and historical relation of women’s sacrifice in the honou...