Left/Right Polarity in Gestures and Politics The Multimodal Behavior of Political Actors in TV Debates
Journal Title: Revista Română de Comunicare şi Relaţii Publice - Year 2018, Vol 20, Issue 3
Abstract
In this article we investigate how political actors involved in TV debates during the 2009 and 2014 presidential elections in Romania manage the relationship between handedness (left/right polarity in hand gestures) and political orientation (left/right polarity in politics),. For this purpose we developed a multimodal analysis for some relevant sequences during these debates. The practice of integrating the meanings of different semiotic resources allows a better understanding of the meaning of verbal discourse, actions and behavior of political actors involved in a particular communication situation. In addition, the Multimodal Professional Analysis Tool, ELAN, allows the annotation and dynamic analysis of the semiotic behavior of the political actors involved in the analyzed sequences.
Authors and Affiliations
Nicolae-Sorin Drăgan
Nation Branding in Romania After 1989: A Cultural Semiotic Perspective
This paper discusses four nation branding post-communist campaigns initiated by the Romanian Government, from a cultural semiotic perspective, as developed by the Tartu-Moscow-Semiotic School. In so doing, it focuses on...
Left/Right Polarity in Gestures and Politics The Multimodal Behavior of Political Actors in TV Debates
In this article we investigate how political actors involved in TV debates during the 2009 and 2014 presidential elections in Romania manage the relationship between handedness (left/right polarity in hand gestures) and...
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