Logistic concept of the customer service as a factor of forming the competitive advantage of a company
Journal Title: Zeszyty Naukowe Małopolskiej Wyższej Szkoły Ekonomicznej w Tarnowie - Year 2001, Vol 4, Issue 1
Abstract
The article stresses that in the situation of increasing competition companies are forced to look for the new ways of building their competitive advantages. The changes undergoing in the competitive environment (globalisation, complexity of products and services, customer-oriented activities) have resulted in increased interest in logistic concepts of integrated management as the element of strengthening the competitive position, and thus reaching the strategic goals of the company. The article points out that logistics has a decisive meaning for solving the discussed problems and achieving market success. At the beginning logistics occupied only a fragmentary portion of companies' activities to develop presently, by Channel Management, also called supply chain management, into the instrument coordinating the flows in an enterprise─from obtaining the raw materials to the final customer.
Authors and Affiliations
Władysław Szczepankiewicz
Keywords
Related Articles
- EP ID EP89557
- DOI -
- Views 97
- Downloads 0
Application of a new method for evaluation of the readiness of producers / traders for conversion to organic production/ trade
This paper studies the opportunities for application of a new method elaborated by the author (1) for evaluation of the readiness of producers and traders for conversion to organic production or trade. The method was cre...
Rola analizy strategicznej w ocenie działalności przedsiębiorstwa turystycznego
Artykuł przedstawia rolę, jaką analiza strategiczna pełni w ocenie działalności przedsiębiorstwa turystycznego. Dla realizacji tego celu przedstawiono specyfikę działalności przedsiębiorstwa turystycznego, opisując różne...
Historical hotel management in Poland on the example of the Historical Heritage Hotels Foundation (Heritage Hotels Poland)
Accommodation base is one of the key elements of tourism development. The level of development, quality or diversity of its offer significantly determines the level of tourist services in a given country. Hospitality as...
High school social responsibilities
The main objective of this article is to show how the current (or recent) global transformations are influencing contemporary Universities. The conditions in the way universities function are changing as well, especially...
Entrepreneurship in tourism as exemplified by the Lubusz Voivodeship. Present state and development perspectives
Tourism is a vibrant economy in Poland and in the world. As a positive economic policy phenomenon, it plays an increasingly important role in the economies of most countries of the world. Tourism helps in combating such...