Measure User Satisfaction on Using Malaysia Tourism’s Online Information Service
Journal Title: International Journal of Innovative Research in Computer Science and Technology - Year 2014, Vol 2, Issue 3
Abstract
Increasing numbers of organizations have set up material on their Web sites or portal as a way of providing users with information about their products or services. As a result of development in electronic information resources and the evolution of digital age there are bring many advantages and disadvantages for its users of other people. Since one of the main duties of the internet as a communication channel is how to manage service quality, which holds a significant importance to customer satisfaction, the purpose of this study is to is to investigate and evaluate on the user satisfaction by using Malaysia Tourism’ website among travel agents. On the other hand, the primary purpose for measuring end-user computing satisfaction is to predict certain behaviors and thus the measurement of end-user computing satisfaction should be somehow more closely tied to attitude-behavior theory. This research were outlined clear literature review that there is having relation between factors of website quality that influencing users to used Malaysia Tourism’ website. Then, a quantitative research was conducted and data gathered through survey questionnaire which that the target population is travel agent’s staff in Shah Alam.
Authors and Affiliations
Sham Sul Kamal Wan Fakeh, Mohd Sazili Shahibi, Adnan Jamaludin, Wan Ab Kadir Wan Dollah, Mohd Jailani Paiman
Keywords
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