MEASURES MARKETING PLAN ACTIVITIES FOR BRANCH OFFICES OF PHARMACIES (FOR PHYTO PHARMACY DEPARTMENTS)
Journal Title: World Science - Year 2017, Vol 5, Issue 7
Abstract
The urgency of forecasting the need for herbal medicinal products, and in medicines for the treatment of cardiovascular diseases in particular, increases with increasing population size, life expectancy, under the influence of socio-demographic factors, and most importantly with an increase in the number of elderly people. Particularly important is the need for proper marketing planning of pharmacies to provide drugs for patients with specific diseases.
Authors and Affiliations
T. Nehoda, I. Sakhanda
Keywords
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