Minorities in Pakistan: Role of Pakistani Private TV Channels in Highlighting Minorities’ Rights

Journal Title: Online Journal of Communication and Media Technologies - Year 2017, Vol 7, Issue 2

Abstract

Religious minorities in Pakistan “are believed to be much more than the estimated figures of 5 percent of Pakistan's 160 million population”. Minorities were enjoying good relationship with Muslim community but since few years some violent incidents resulting in destruction of the life and property were reported by media. Being a forth state of a society, media is expected to present all marginalized groups within it and to give an account of all incidents in a responsible way. This study finds out the role of Pakistani TV Channels to highlight minorities’ rights in Pakistan and to create harmony among all groups residing in the country. With mix methodology of qualitative and quantitative, data (N=456) was taken from students of five different universities of Lahore to know their perspective about the role of the Private Television channels to highlight minorities’ rights and their contribution in presenting the stories related to minorities. Data analysis shows that respondents find private TV channels quite vocal to give them awareness about minority rights and to share the incidents in a neutral way but respondents do not find private TV channels active in creating harmony among different minorities ‘groups.

Authors and Affiliations

Amber Mubeen| University of the Punjab, Pakistan, Rabia Qusien| University of Lahore, Pakistan

Keywords

Related Articles

Turkish Series: Products of Popular Culture and Tools for Inclusive Globalization

The thoughts and experiences of people consist of meanings and while sharing these meanings people share their cultures. Globalization is the concept that increases the mobility of these meanings and cultures. Understa...

Managing Risk, Reputation and Identity of Young Adults in a Social Media Environment

By means of an exploratory study, possible consequences for young adults’(individuals below the age of 30 years old) reputation and identity if their interaction on social media platforms is not managed accordingly i...

Social Presence on LinkedIn: Perceived Credibility and Interpersonal Attractiveness Based on User Profile Picture

LinkedIn is a social networking site dedicated to making business connections for the purposes of building a professional network and sharing employment opportunities. Social networking sites (SNS) have allowed more co...

Factors Affecting Customer Attachment in the Marketing Communication and its Implementation on Tourism Sector

This research aims to identify the efficiency of the variables that positively or negatively affect customer attachment, which constitutes a significant place among the goals regarding marketing communications practice...

Conceptualizing Beauty: A Content Analysis of U.S. and French Women’s Fashion Magazine Advertisements

Abstract Although beauty is a major industry, it is elusive and based on culture. The purpose of this investigation is to expand the idea of female beauty beyond physical characteristics through an exploration of womenâ...

Download PDF file
  • EP ID EP10115
  • DOI -
  • Views 344
  • Downloads 23

How To Cite

Amber Mubeen, Rabia Qusien (2017). Minorities in Pakistan: Role of Pakistani Private TV Channels in Highlighting Minorities’ Rights. Online Journal of Communication and Media Technologies, 7(2), 96-113. https://europub.co.uk/articles/-A-10115