Nature and Dynamics of Gift-Giving in India: A Study of Gift-Giving Habits among Youth in Delhi
Journal Title: Asian Journal Social Sciences & Humanities - Year 2015, Vol 4, Issue 4
Abstract
Gift-giving is one of those processes that have undeniable role in the dynamics of an interpersonal relationship. Gifts can be seen as materialistic objects or experiential benefits, as an expression of love or simply an obligation, or reciprocal exchange. Either ways, gifts are intended to please the receiver. This paper aims to explore the nature and the motives behind gift giving among youths in Delhi by analyzing the narratives of 15 boys and 15 girls. The importance of the sentimental value of a gift against the material value is also studied with respect to gender. The findings reveals that agapic love was most prominent than the other factors behind the gift giving habits when the nature of relationship was intimate one. Reciprocity was also implicated as a motive in more casual relationships. Also, girls were more likely than boys to value the sentimental value of the gifts than the material value.
Authors and Affiliations
Shailendra Sharma , Pragyendu , Parvender S. Negi, Aastha Kapoor
Keywords
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