THE WORKING CONDITIONS OF HIGHLY QUALIFIED EMPLOYEES IN MARKETING-ADVERTISING AND IT&C SECTORS, IN ROMANIA
Journal Title: Annales Universitatis Apulensis series Oeconomica - Year 2013, Vol 15, Issue 1
Abstract
This paper aims to identify and comparatively analyze the main features of the working conditions of highly qualified employees in two economic sectors specific for the knowledge-based society, IT&C and marketing-advertising, in the opinions of some non-management employees and of some managers in these areas, in Romania. The empirical research was based on in-depth interviews conducted face to face with employees and managers in these domains. We conducted 15-16 interviews with employees and 3 interviews with managers for each of the two sectors, so a total of 37 interviews, during February to July 2012.The results of our survey showed that in both sectors, professionals’ complaints regarding their working conditions vary by the nature of the activity, but also by the capital source and the size of the company.
Authors and Affiliations
Leovaridis Cristina
Keywords
Related Articles
- EP ID EP135931
- DOI -
- Views 81
- Downloads 0
ECONOMIC INFORMATION SYSTEMS INTEROPERABILITY
In this article we define and describe the economic information interoperability problem and how it affects today’s enterprises in the context of globalization and current ICT development, the currently used solutions...
GREEN PURCHASE INTENTIONS OF ROMANIAN CONSUMERS
This study examines the green purchase intentions of Romanian consumers. The purpose of this paper is to identify major factors that affect Romanian consumers' green purchasing behaviour . Variables that influence purc...
THE EVALUATION OF INTELLECTUAL PROPERTY USING QUANTITATIVE METHODS
Currently the importance of intellectual property continues to rise. The market where the intellectual property assets are traded supports significant changes, which increase the importance of how assessment methods are...
ROMANIAN CONSUMER PERCEPTION TOWARDS MOBILE MARKETING CAMPAIGNS
The present article highlights the main aspects concerning consumer perception towards mobile marketing campaigns. The qualitative research conducted by the authors complete their earlier findings regarding future trends...
UNDERLYING FACTORS OF PERSISTENT INFLATION IN ROMANIA
Price stability has become the main focus of the monetary policy of the candidate countries to the European Monetary Union as the best way to ensure nominal convergence and to promote sustainable economic growth. In our...