ОЦІНКА ПОКАЗНИКІВ РОЗВИТКУ ТОРГІВЛІ В УКРАЇНІ
Journal Title: World Science - Year 2017, Vol 2, Issue 12
Abstract
A special place in the national economy of Ukraine is the sphere of trade. Trade enterprises, being and functioning in an unstable environment, force the enterprise management to assess the existing problems of their development in the context of the search for reserves and possible ways to optimize them. Based on the negative dynamics of the initial indicators, the author found that this is a consequence of deeper reasons related to insufficient innovative development and emerging innovative potential in trade enterprises and, accordingly, in the field of trade, which was proved on the basis of the evaluation of macroeconomic indicators of trade development in Ukraine. The established scientific problems make it necessary to deepen the methodological approaches for assessing the innovative development of trade enterprises, taking into account the innovative development of the trade industry as a whole. Their application will make it possible to establish the relationship between problems that hamper the development of trade as defined above. Thus, the need to take into account innovation and innovation concerns not only the production sphere, but also trade, since this activity is based on both industrial and commercial decisions, it concerns not only products but also services.
Authors and Affiliations
Катерина Сергіївна Хаврова
Keywords
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