ORGANIZATION OF MARKETING RESEARCH IN UNKAINE BANKS
Journal Title: Международный научный журнал "Интернаука" - Year 2017, Vol 1, Issue 5
Abstract
The article reveals the essence and the main stages of marketing research in the bank, the features of marketing research in banks of Ukraine were investigated, the new approaches in conducting market research in banks have been defined.
Authors and Affiliations
Elena Evseytseva, Iryna Moroz
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