Organizational culture diagnosis - a new model
Journal Title: Manager Journal - Year 2010, Vol 11, Issue
Abstract
Organizational culture is a key source of competitive advantage. There is a demonstrated relation between organizational culture and organizational performance. This paper reviews previous research in the field and introduce a new model for understanding , diagnosing and changing organizational culture. The main advantage of the new model is based on regarding culture as the management and work practices that are either hindering or helping an organization's bottom line performance.
Authors and Affiliations
Doru Curtean, Ionut Constantin
Keywords
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