Permanent campaign in Poland – causes, elements, importance

Journal Title: Political Preferences - Year 2016, Vol 2016, Issue 13

Abstract

A permanent campaign is one of the elements of political communication. It can be observed as a process since at least 2004. The aim of this analysis is the description of the phenomenon of the permanent campaign in Poland in terms of its genesis, elements and importance. The permanent campaign inPoland depends on several factors. First of all, its existence is possible thanks to the development of new media, political advising, and media visibility of politician’s activity. The permanent campaign has lasted in Poland since 2004. It is connected with the development of political consulting and the appearance for the first time in Poland of specific media performances, such as inquiry committees. They were a kind of media attraction for viewers. An important element of the permanent campaign is the functioning of a multi-dimensional conflict between the rulers and the opposition. Antagonism is usually based on a different system of values, is difficult to eliminate, is profitable for both sides of the conflict, because it arouses the interest of the media and the audience’s attention.

Authors and Affiliations

Agnieszka Zaręba

Keywords

Related Articles

WITOLD ZYGMUNT KULERSKI ACTIVITIES – SECRETARY STANISŁAW MIKOŁAJCZYK’S – AFTER WORLD WAR II

Witold Zygmunt Kulerski was one of the closest associates of the Prime Minister of Polish government in exile Stanisław Mikołajczyk. During World War II he was one of the closest collaborators of Stanislaw Mikołajczyk- O...

Wpływ większościowego systemu wyborczego na postawy wyborcze Polaków. Casus elektoratu Pawła Kukiza w wyborach prezydenckich 2015

This article refers to the social and political consequences of the absolute majority system in the presidential election, referring directly to the study of the electorate of Paweł Kukiz from the presidential election o...

Sześcioczynnikowy model osobowości jako narzędzie analizy osobowościowych różnic pomiędzy grupami wyborców

The aim of this study was to compare personality profiles of groups of voters varying in ideological and political preferences. A six-dimensional model of personality (HEXACO) and lexical approach to the study of persona...

Poczucie alienacji jako zmienna różnicująca zachowania wyborcze obywateli w wyborach do sejmu 2011 roku

The article reflects on the diagnosis the levels of a sense of alienation in the context of voting behavior in elections to parliament in 2011. Social functioning, mental condition and the perception of the political sce...

Subcarpathian Voivodship on the Electoral Map of Poland (1989-2014)

The aim of the article was to present electoral activities diversification as well as political preferences of the citizens of the Subcarpathian Voivodeship in years 1989-2014. The measure of the conducted analyses were...

Download PDF file
  • EP ID EP178329
  • DOI 10.6084/m9.figshare.4284647
  • Views 83
  • Downloads 0

How To Cite

Agnieszka Zaręba (2016). Permanent campaign in Poland – causes, elements, importance. Political Preferences, 2016(13), 97-113. https://europub.co.uk/articles/-A-178329