POLITICAL PROPAGANDA AS A MEANS OF OBTAINING, RETENTION AND USE OF POWER
Journal Title: Політологічний вісник - Year 2018, Vol 81, Issue
Abstract
The main objective of the study is to investigate the peculiarities of political propaganda as an instrument of struggle for power and its effective use. Methodological basis of research is the constructivist approach, which allowed to consider propaganda as tools of political reality construction that is imposed on and assimilated social actors as institutsionalnaya objectified and public. The main result of the study is justification of the validity of the scientific thesis that political propaganda is a way to expansion of power. Obedience is a consequence of the propaganda that has gripped first groups, then masses and whole nations. Political propaganda makes people (in the face of its separate groups and representatives) to transfer its sovereign rights to exercise control of the nation-state. The actions of the authorities have meaning if they fall into the propaganda space. The propaganda space is instance of meanings, that promote certain interests and regulate behavioral responses of social subjects to various situations. Propaganda is a specific type of power. Propaganda power is the effectiveness and efficiency of the imposition of meanings to the public and groups which structure their political behavior. The mechanism of realization of political propaganda is to offer, strengthening and maintaining the meanings which allow any regime of power to operate effectively and successfully dominate. The important role of presupposition techniques of propaganda, which discreetly form the installation and determine the rating information that applies. The meanings, which propaganda disseminated, structured relationships that determine the dispositions, the capabilities, strategic vision, competencies and functions of political entities. Propaganda is an eternal engine of social and political change and the instance of the colonization of the future. No social and political technology does not work if does not refer to propaganda, distribution and attribution of meanings.
Authors and Affiliations
Dmytro Pavlov
Keywords
Related Articles
- EP ID EP544051
- DOI 10.17721/2415-881x.2018.81.30-37
- Views 76
- Downloads 0
FOREIGN POLICY OF UKRAINE UNDER CURRENT CHALLENGES OF GLOBAL AND REGIONAL SECURITY
Foreign policy as one of the key areas for the functioning of sovereign states is designed to protect their national interests and promote maintenance of the welfare of the population. For Ukraine, such vectors of foreig...
PRS IN US FOREIGN PRIORITIES AFTER THE PRESIDENCY ELECTIONS OF 2016
The relevance of the study is conditioned by the importance of determining the new US Presidential Administration’s strategic foreign policy guidelines for developing their relations with the leading central-power states...
EVOLUTION OF THE PARTY SYSTEM OF THE REPUBLIC OF CYPRUS: FROM BIRTH TO STABILIZATION
The process of the formation of the party system of Cyprus was considered. The period from colonial to 1981 is covered. The factors that influenced the evolution of the parties of Cyprus, in particular the internal confl...
THE IMPERIAL REVENGE: PUTIN’S ATTEMPT
The article is devoted to the strategy of the Russian Federation’s leadership to restore the status of the empire. The prerequisites for such a solution are the economic specialization of the Russian Federation in the sy...
INFORMATION SECURITY OF UKRAINE: THREATS RESULTING FROM THE CIVILIZATION CHOICE OF THE EUROPEAN VALUES
The aim of the paper is to present the General state of information security in Ukraine and the attempt to understand the further possibilities of its development in conditions of European integration processes. Methodol...