Pricing at the Oil Products Market of Ukraine
Journal Title: Бізнес Інформ - Year 2015, Vol 10, Issue 0
Abstract
Objectives of the article are description of the mechanisms for establishing retail prices at the oil products market of Ukraine and building a model of behavior for retail network of fuel filling stations. The current status of the Ukrainian oil market has been analyzed, the main factors of pricing as well as relationship between them have been described. Since this market is oligopolistic and non-transparent, it is important to have mechanisms for modeling the behavior of prices. The publication provides a mechanism for assessing the cost of retail prices for petroleum products and a retail price ratio algorithm together with the results of such assessment. The possibility to use different approaches to modeling of prices has been described, some advantages of a neural network as to building models of behavior for retail network of fuel filling stations have been displayed. The basic structure of network as well as the data required to build a model have been provided. The network training and testing results indicate efficiency of this approach in modeling the oil products market of Ukraine, as well as the possibility of building a thorough model not only for a separate network, but also for the market in general.
Authors and Affiliations
Andrii Svidenko
Keywords
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