Public Relations Campaign in the Internet Era
Journal Title: Annals of the University of Craiova for Journalism, Communication and Management - Year 2016, Vol 2, Issue 1
Abstract
The study is based on the development of the public relations’ campaign from 2000 to 2016 and how they influenced the public. For this research it was used the meta-analytical method. In 2000 the era of Internet has been started, but wasn’t at the same level how it is today. People from the field of Communication and Public Relation together with the company and its clients begun to learn how to use the Internet in order to improve the strategy of the public relations’ campaign. A major influence given by the power of the Internet causes the launches of the social media
Authors and Affiliations
Teodorescu Bianca
Keywords
Related Articles
- EP ID EP453773
- DOI -
- Views 229
- Downloads 0
IMPRESSING THE SOCIAL AND COMMERCIAL PRESS MESSAGE
The theme of this study is the message, the concept of a message in Bernard Voyenne's conception. The article aims to highlight the joins of the press release. The method used is meta-analytic, a combination of the herme...
Discovering Communication Routes in Translation
Various areas of knowledge provide the opportunity to discover and explore communication routes in all fields of human activity involving intuition, creative power, even speculative insight. The aim of this study is to p...
The Evolution of the Institution of Divorce in Romania
Under civil law in Romania in force today, divorce is granted by the court only for good reasons, when relations between spouses are impossible and coexistence of them can no longer continue. The current Civil Code of Ro...
Tennis and journalism in the post-modern society. A book about the struggle to succeed on your own in a treacherous environment
The initial stages of the training process and the first official competitions are crucial for the future career of a young tennis player. It is a make or break period filled with great expectations, but also threatened...
Cicero - an Investigative Journalist
A great Roman scholar, Cicero was also a brilliant investigative journalist ahead of his time. By the Catilinarian Orations, as well as his speech against Verres, Cicero made not only one of the most beautiful, courseboo...