RECOMMENDATIONS ENHANCING THE SERVICE QUALITY AT STARPRINT COMPANY
Journal Title: European Journal of Business and Social Sciences - Year 2016, Vol 5, Issue 6
Abstract
The demands for high quality printing products have quickly increased, giving good opportunities for some companies that have to facilitate with high equipment and technologies. Many of printing companies have recently invested in modern machinery and technologies with the capitals up to hundred billion Vietnam dongs including state sector, FDI sector as well as the private sector. The researchers had used analytical method of explore factor analysis to determining factors that are components of the service quality. The researcher had analyzed KMO test, the result of KMO analysis used for multiple regression analysis. Besides, there were seven factors: Professionalism and skills, Accessibility and flexibility, Reliability and trustworthiness, Attitudes and behavior, Component 5 was Services cape, Service recovery and Reputation and credibility affecting the service quality with 5 % significance level. This shows that customer satisfaction refers to the extent to which customers are happy and satisfied with the products and services provided by a business. Consumer satisfaction is important because when a customer is happy with a service or goods provider, they are most likely to be loyal and to use a wide range of services offered by a business. This will boost business sales at Starprint Company - Vietnam.
Authors and Affiliations
Tran Ngoc Loc| Starprint Company
Keywords
Related Articles
- EP ID EP10800
- DOI -
- Views 301
- Downloads 16
THE NIGERIAN STOCK EXCHANGE: A BANE FOR SUSTAINABLE ECONOMIC DEVELOPMENT
The focus of this paper is to evaluate the impact of Nigerian stock exchange as a tool for sustainable economic development. This paper outlines the functions of the Nigerian Stock Exchange, reviews its contributions...
ANTECEDENT OF STUDENT CITIZENSHIP BEHAVIOURS (SCB) WITHIN PAKISTANI HIGHER EDUCATIONAL CONTEXT
Purpose: This research was conducted to identify and understand the antecedents of Students citizenship behaviours (SCB) within Pakistani higher educational context. SCB regarded as a significant factor in student aca...
THE INFLUENCE OF ENTREPRENEURSHIP EDUCATION ON BELIEFS, ATTITUDES AND INTENTIONS: A CROSS-SECTIONAL STUDY OF AFRICA UNIVERSITY GRADUATES
The importance of entrepreneurship and small businesses activity to the development of any country cannot be overemphasized; this study attempts to analyze the influence of entrepreneurship education on beliefs, attit...
THE LEVEL OF COUNSELOR SELFâ€EFFICACY AMONG SAMPLE STUDENTS AT HASHEMITE UNIVERSITY
The primary purpose of this study was to determine the level of students’ about counseling selfâ€efficacy at the Hashemite University in Jordan. A total of 180 university students participated in the study by compl...
SMES, BUSINESS RISKS AND SUSTAINABILITY IN NIGERIA
Small and Medium Scale Enterprises (SMEs) are critical to the Economic Growth and Development of Nigeria. However, this can only be possible in a risk free operating environment. This study examines the relationship...