RECREATION OFFER AND COMPETENCES NEEDED FOR ITS DEVELOPMENT IN ACCOMMODATION ENTERPRISES OF KURZEME REGION IN LATVIA

Journal Title: Problems of Management in the 21st Century - Year 2017, Vol 12, Issue 2

Abstract

Due to changes in tourism habits when planning development of tourism industry both on national and regional scale, the signifcance of recreation is highlighted. As a result, in tourism products made by guest accommodation enterprises the recreation offer is included more and more often. Within the research it has been found out that in guest accommodation enterprises in Kurzeme, in addition to accommodation opportunities, the offer of catering dominates, but regarding recreation activitieswalking and relaxation in nature. The offer of bath-house treatment and cycling are more popular than SPA procedure and water attractions. The tendency of relaxation and entertainment event organization also increases in the companies. One realized imperfection of the offer is the tendency that in half of the regional accommodation enterprises the arrangement of relaxation activities has to be provided by the clients themselves. The aim of the research is to fnd out the offer of the current recreation in guest accommodation enterprises in Kurzeme Region and the necessary employees’ competences for its further development. Within the research a survey of 32 managers of guest accommodation enterprises in Kurzeme Region was carried out. The outcomes of the research reveal that additional services to accommodation are offered by 55% guest accommodation enterprises of Kurzeme. However, in 53.1% cases the clients, staying at a guest accommodation enterprise in Kurzeme Region, have to provide arrangement of relaxation activities themselves. Only one ffth (21.9%) of the companies provide it involving a specialist working for the company. Complex recreation programmes are offered by 9.7%, but separate recreation activities by 29% guest accommodation enterprises. Managers of guest accommodation enterprises in Kurzeme are aware of the potential in sports recreation events and relaxation activity organization. The outcomes of the research showed that the main competences necessary for the employees of guest accommodation enterprises, according to the managers of the companies, are language skills and the ability to make decisions and solve problem-situations. In 15.6% of the enterprises a manager for relaxation arrangements would be needed right now.

Authors and Affiliations

Diāna Līduma, Ilze Grospiņa, Zane Gusta

Keywords

Related Articles

RELATIONSHIPS BETWEEN EMOTIONAL COMPETENCE AND TASK-CONTEXTUAL PERFORMANCE OF EMPLOYEES

The present study was conducted to determine the relationships between the emotional competence and task-contextual performance of employees. Data were gathered from 342 employees working in state and private banks. Re...

DISPARITY IN THE EMPLOYMENT SPHERE: THE MEASUREMENT OF PAY GENDER DISPROPORTION

The labour price or the compensation for work as a fundamental basis of any working activity influences the labour market actors’ behaviour. The level and structure of pay along with labour costs are significant macro-...

Why do Not KNoWledge MaNageMeNt SySteMS operate?

The topic of knowledge management is one of the most popular research areas not on a theoretical, but on a practical level as well. Researchers report on newer and newer research results, still readers might have a fee...

deVelopINg a model to eNhaNce labor productIVIty uSINg brIdge coNStructIoN beNchmark data

the Labor Working Status Monitoring (LWSM) Model that incorporates the WRITE and the industry benchmark data was developed through the fve steps to enhance labor producitivty in bridge construction operations. The frst...

MODEL Of SuccESSfuL StratEgy ExEcutION: rEVISINg thE cONcEpt

The purpose of this research is to examine the relationship between the elements of the Eight “S” model that affect strategic implementation and results achieved by companies. The main research question, to which the a...

Download PDF file
  • EP ID EP32218
  • DOI -
  • Views 349
  • Downloads 0

How To Cite

Diāna Līduma, Ilze Grospiņa, Zane Gusta (2017). RECREATION OFFER AND COMPETENCES NEEDED FOR ITS DEVELOPMENT IN ACCOMMODATION ENTERPRISES OF KURZEME REGION IN LATVIA. Problems of Management in the 21st Century, 12(2), -. https://europub.co.uk/articles/-A-32218