Regional aspects of the medical and health tourism development in the context of economic modernization

Abstract

Annotation. The purpose of the article is to study the natural resource base, modern trends and problems of development of health-improving tourism in Poltava region and revealing the main factors that restrain it. Methodology of research. The solution of the tasks set in the article is carried out with the help of general scientific methods of research, namely: analysis, systematization and generalization. Findings. It was revealed that health-improving tourism has peculiarities of development in different regions, due to natural geographical location, climatic conditions, infrastructure differentiation, etc. Poltava region refers to those regions of Ukraine, which have a powerful therapeutic and recreational resource potential. Sources of mineral water, medicinal mud, the famous Poltava bishofit, phytoncidic properties of forests, combined with rich historical and cultural heritage and attractive landscape diversity are the main factors in the development of tourism in region and attraction not only domestic but also foreign tourists. Practical value. Research of natural resource base in Poltava region testifies to the negative tendencies of the development of tourism enterprises and health-improving tourism in the region, in particular, a number of problems were identified, the solution of which is determined by the need to develop and implement an effective mechanism of public-private partnership.

Authors and Affiliations

N. Karpenko, Iu. Karpenko

Keywords

Related Articles

The research of characteristics of consumer behavior and marketing activity of enterprises in the entertainment and recreation sphere

Annotation. Purpose. The main goal of the article is to substantiate the methodological approachof researching the characteristics of consumer behavior and marketing activity of enterprises in the entertainment and recre...

Directions of development of the domestic tourism market in Ukraine.

Annotation. The purpose of the article is to determine the system of directions of development of the domestic tourism mark et in Ukr aine. The article is devoted to the study of the development of domestic tourism in Uk...

Monitoring of demand for services catering in the competitiveness of enterprises

Purpose. The purpose of the article is to monitor the demand for catering services in the context of the competitiveness of enterprises. Methodology of research. The task done through a questionnaire survey and economic...

Development strategy realization for agricultural enterpres

The Purpose. The purpose of the article is researchig of the forecasting strategy basics for development of agriculture, which will take into account the objective conditions of demand formation for food and agricultural...

Marketing Management of Trade Enterprise

Annotation. The purpose of the study is to identify the main aspects for marketing management of the trade company. The research deals with peculiarities of marketing management in the enterprise due to modern economic c...

Download PDF file
  • EP ID EP232515
  • DOI -
  • Views 101
  • Downloads 0

How To Cite

N. Karpenko, Iu. Karpenko (2017). Regional aspects of the medical and health tourism development in the context of economic modernization. Науковий вісник Полтавського університету економіки і торгівлі. Серія "Економічні науки", 2(80), 172-179. https://europub.co.uk/articles/-A-232515