Relationship between Business Strategy and Business Model Studied in a Sample of Service Companies
Journal Title: Journal of Competitiveness - Year 2016, Vol 8, Issue 4
Abstract
A business model and a business strategy are the basic conditions of a company existence. A business model describes and explains how a company works and makes money. A business strategy describes and explains how, where and for what purpose and goal a business model will be used. The research seeks to ascertain whether there is any measurable relationship between a strategy and a model. An identification of this relationship will deepen knowledge of strategic management of the company and it is a reason for further research on the nature of relationship between a model and a strategy.
Authors and Affiliations
Stefan Slavik, Branislav Zagorsek
Keywords
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- EP ID EP260852
- DOI 10.7441/joc.2016.04.05
- Views 108
- Downloads 0
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