Retailing: Emerging Challenges and Future Prospects In India.
Journal Title: International Journal of Scientific Research and Management - Year 2014, Vol 2, Issue 8
Abstract
The Indian retail industry has been thrown open to foreign majors and is packed with players who strive to offer great products and value - for - money t o Indian consumers. The country holds a vast promise for retailers with its burgeoning spending power and a rising middle class. The organized retail segment is in its nascent stage and has a huge potential to harness in the sub - continent. Foreign giants like Wal - Mart and IKEA have recently received the Government’s nod to enter into the Indian market, after making all the necessary compliances. This research paper provides the current status of the retail sector in India and the detailed information abo ut the challenges faced by the retail sector in India. The paper includes the opportunities of retail stores, retail format in India and the recent trends in retail. This paper surveys the managers to understand the challenges impacting the retail sector. It concludes with providing the detailed opportunities available for the retail sector.
Authors and Affiliations
Anu Radha
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