Abstract

Over the past years, TQM has achieved remarkable and remarkable successes in many international organizations as a model, method and strategy in the field of business management in organizations and institutions in general. Hence, business strategies and management cannot be far from TQM in its methodology and strategy but both match a goal and a method. The application of TQM as an integrated approach and strategy is the primary guarantee of achieving competitive advantage in the activities of the basic organizations and their survival and continuity in the market in light of globalization and its repercussions.

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