slugSearch Engine Optimization: is your website optimized with correct SEO techniques?
Journal Title: International Journal for Research in Applied Science and Engineering Technology (IJRASET) - Year 2014, Vol 2, Issue 6
Abstract
Search Engine Optimization is the activity of optimizing web pages or whole sites in order to make them more search engine friendly. First of all if you want to optimise your web site with search engine then you have to understand the algorithm of search engine. Generally all search engines perform five activities i.e. crawling, indexing, processing, calculating relevancy and retrieving results. After performing all these activities any search engine able to provide result on the basis of input keyword. Search engine using their software and algorithm for crawling and indexing the WebPages. For example, googlebot used by Google, Slurp used by yahoo to doing crawling & indexing functions. During searching & indexing procedure, Search engines perform several activities in order to deliver search results. So, if you want to optimise your website with search engine then you have to use correct SEO technique. These technique mentions in this research article after lots of research & study by Mr. Navneet (Research Scholar & web analyst).There are two ways to doing SEO, first is on page SEO – In this technique all pages of website involve which you want to be SEO friendly. Second is off page SEO – in this technique you have to focus on Article submission, Blog Posting, Social Bookmarking, Forum Posting, Micro Blogging, PDF submission , Press Release, Directory Submission and Publish regularly post on Social Networking Site with your website link. This article also guide you “how you optimized your website with correct SEO techniques?”
Authors and Affiliations
Navneet Kumar, Palak Gupta, Seema Agarwal
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