Social Audit and Accounting in India- an Over view
Journal Title: International Journal of Marketing and Technology - Year 2017, Vol 7, Issue 7
Abstract
Social Audit is an independent evaluation of the performance and social responsibility of an organization as it relates to the attainment of its social goals. It is an instrument of social accountability of an organization. In other words, Social Audit may be defined as an in-depth scrutiny and analysis of the working of any public utility vis-a-vis its social relevance. Both Social Audit and Social Accounting are the process that enables an organization to assess and demonstrate its social, economic and environmental benefits and help to discharge social responsibility in proper way. As business organization is a social unit, the society, therefore, expects that business organizations will not injure the society in any manner; on the contrary, like all good members of the society, it will strengthen it. Thus social Audit and Social Accounting both are essential to measure social performance and social responsibilities; through which a business seeks to place a value on the impact on society of its operations. Though it is not compulsory to make these statements and audit, like other top countries some Indian companies like TISCO, CCI, ITC are focusing on social responsibility and also started to make social report for calculating total cost and benefits for performing social responsibility.
Authors and Affiliations
Santosh Koner
Keywords
Related Articles
- EP ID EP19659
- DOI -
- Views 338
- Downloads 19
A Study on Effect of Internet Advertising on Consumer Behaviourwith special reference to Coimbatore
The project work has been undertaken with a view to study on the Internet advertising effectiveness on consumer. With the fast growth in technical know-how, the internet is becoming an important one stop point for cons...
The Review for Web-Page testing And Quality Assurance
Testing is one of the critical processes in software development life cycle. It plays a vital role in the success of software product by enhancing its quality. Now days web-based applications are emerging and evolving...
An empirical study on effect of bonus announcement on share price volatility and liquidity and its impact on market wealth creation of informed investors in Bangalore with special reference to CNX NIFTY stocks of NSE
This paper investigates the market reaction to bonus issue announcement news, using a event study methodology for Nifty stocks from 1995 to 2011. There are several theories that have been advanced to explain why compan...
ETHICAL AND SOCIALLY RESPONSIBLE MARKETING IN INDIAN BUSINESS: A CONCEPTUAL OUTLINE
This Paper explains the concept of Corporate Social Responsibility (CSR) and Ethics in Marketing and identifies and Analyses the points such as 1) To what extent the academicians in the B-Schools are imparting to their...
"Banking Services towards urban poor in Navi-Mumbai City and its challenges on financial literacy in the global scenario"
Banking is an important agency for fostering the Economic Development of a developing country like India. The main objective of Indian economic policy is “economic growth with social justice”. This involves balanced gr...