STAGES OF ENTERPRISES INTELLECTUAL POTENTIAL ASSESSMENT
Journal Title: Економіка розвитку - Year 2013, Vol 66, Issue 2
Abstract
The article deals with the problems related to companies’ intellectual potential assessment. It has been noted that the existing approaches which define the process of estimating intellectual potential of a company is limited. Special attention has been paid to proving the stages of the process of company’s in tellectual potential assessment and their composition based on generalization and systematization of theoretical and methodological approaches. To study the sequence and content of these evaluation process stages the results of researches of authors’ approaches to evaluating capital’s effectiveness, methodology for assessing the capitals circulation, assessing the forecast of a business’ s estimated value, as well as enterprise’s competitive advantages have been used. It has been emphasized that an enterprise’s intellectual potential is a complex process that should include four stages: defining the problems of formation and use of intellectual capacity and their specification; preparation for assessing the intellectual capacity; data collection and calculation of the indexes defining the effectiveness of intellectual capacity usage and developing the measures for its improvement. The grounded process of assessing the intellectual capacity is proposed to be used to determine its fair value necessary for company strategy development so that to identify alternative approaches and ways to improve the effectiveness of human, structural, consumer capital and intellectual potential in general.
Authors and Affiliations
V. Volikov
Keywords
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