STRATEGIC DIRECTIONS OF DEVELOPMENT OF ENTERPRISES IN THE FIELD OF TOURISM IN UKRAINE
Journal Title: Інтелект ХХІ - Year 2018, Vol 4, Issue
Abstract
The article examines the activities of tourism enterprises in Ukraine in the context of strategy formation and the possibility of using modern analytical tools to identify areas of strategic development of enterprises, to assess the resources, potential threats and opportunities existing in the enterprise. The method of determination of strategic guidelines for the development of the enterprise is presented on the basis of the strategic analysis toolkit that determines market behavior and corresponds to modern scientific concepts. The emphasis is put on the need to identify the overall strategic position of the enterprise in order to create sustainable competitive advantages in the existing tourism market. The results of the analysis formulated strategic directions of development, on the basis of which developed a road map of strategic development of tourist enterprises.
Authors and Affiliations
N. Boshota
Keywords
Related Articles
- EP ID EP576453
- DOI -
- Views 118
- Downloads 0
ENSURING THE FUNCTIONING OF THE CONTROLLING SYSTEM IN AN INDUSTRIAL ENTERPRISE
The article summarizes and improves the approaches of ensuring the functioning of the controlling system in an industrial enterprise. We examined the essence of ensuring the controlling system and gave the author’s defin...
ІНДИКАТОРИ ВІДТВОРЕННЯ ОСНОВНИХ ЗАСОБІВ В СІЛЬСЬКОГОСПОДАРСЬКИХ ПІДПРИЄМСТВАХ
В статті розкрито підходи до удосконалення системи моніторингу процесів відтворення основних засобів у сільськогосподарських підприємствах. Запропоновано використовувати три групи індикаторів аналітичного, динамічного і...
EFFECTIVENESS OF EXPENDITURE IN THE LOGISTIC SYSTEM OF MILL PROCESSING ENTERPRISES
Actuality and peculiarities of implementation of expenses in the logistic system at groups of dairy enterprises are considered; an interval grouping of dairy processing enterprises of Vinnytsia region is carried out by t...
DEVELOPMENT OF STATE SOCIAL INSURANCE IN UKRAINE
The article discusses the theoretical aspects of the development of state social insurance in Ukraine. In the course of research, an analysis and synthesis as methods of theoretical knowledge of phenomena are used. Compa...
METHODS AND PRINCIPLES OF ORGANIZATION OF INNOVATIVE ACTIVITIES OF ENTERPRISES
The article deals with the main regilatory and legislative acts concerning the innovation sphere, which consist of three levels: legislative; subordinate local ones. The concept of innovation and innovation activity have...