Strategy of corporate culture’s management
Journal Title: Економіка. Фінанси. Право - Year 2018, Vol 4, Issue
Abstract
The article examines the process of formation of corporate culture in modern conditions. The necessity of replacing the old Soviet model of corporate culture with the modern system of the Western European type in the Ukrainian environment was revealed. The focus is on the first stage of this process, namely the creation of material and spiritual-ideological elements of the organization. The following material elements of corporate culture are investigated: technological culture, culture of labor processes and the area of activity. The following spiritual and ideological elements of the company are analyzed: the organizational climate and the world outlook of the workers. The issue of creating unique company symbols was highlighted, and a number of rules for creating a corporate style were given. The necessity of creating a system for monitoring the organizational behavior of employees is substantiated as an important tool for the development of corporate culture. The article examines the process of creating a system of incentives and methods for increasing the motivation of employees, which should be used by modern Ukrainian entrepreneurs. The stage of popularization of the existing corporate culture among the workers of the organization is researched.
Authors and Affiliations
Yevheniia Vasylivna Makazan, Kateryna Olehivna Petrova
Keywords
Related Articles
- EP ID EP529943
- DOI -
- Views 49
- Downloads 0
Analysis of pricing model for convertible bond
A pricing model for convertible bond which is based on Cox-Ingersoll-Ross model for interest rate is investigated. A solution to the price bonds dynamic equation was obtained based on a known model of quantum mechanics....
Model of assessing the effectiveness of marketing communications enterprise strategy in the information society
In the article the model of estimation of efficiency of the marketing communication strategy of the enterprise on the basis of information and communication technologies of the information society is considered.
Economic security model of enterprises
The economic security management model of enterprise was constructed based on the principles of the theory of systems and its varieties and scientific approaches to the definition of the components of economic security a...
Management of credit protection
The article deals with the features of management of payables at the enterprise, analyzes the problems, problems and necessity of managing payables to improve the financial status and solvency of the enterprise, disclose...
Monetary regulation of aggregate demand in the globalized economy
This article discusses monetary control aggregate demand in a globalized economy. The instruments of monetary policy in terms of transformation. Investigated the types and methods of monetary control and its impact on th...