Strategy of Customer-Centred Orientation of Transport Holding
Journal Title: Проблеми економіки - Year 2010, Vol 2010, Issue 4
Abstract
The questions of forming of customer focus of the transport-logistic holding are considered on the basis of development of strategic directions of marketing activity and system of service of customers.
Authors and Affiliations
Nadezhda Popova
Innovative Approaches to Ensuring the Competitiveness of Small Agricultural Enterprises
The aim of the article is to justify the innovative approaches to ensuring the competitiveness of small agricultural enterprises by building short "local" supply chains in view of the concepts of sustainable agriculture....
Innovations in Marketing: Imagographic Market Segmentation of Tourist Services
The analysis of existent experience of segmenting of tourist services and possibility of application of the innovative marketing going is carried out near segmenting with the use of imagografic of variable and technology...
Methodical Recommendations about Ranging of Target Programs About Priority of Their Financing From the State Budget
In article the program and target method, as one of the most effective methods of implementation of expenses of budgets around the world is considered. Information on implementation of the state target programs in Ukrain...
Antimonopoly Policy in the Sphere of Partner Relationship Management
The aim of the article is to determine the structural preconditions of competition in the national economy, the basic ideas and principles of the state competition policy and to substantiate on this basis the instruments...
Statistical assessment of quality of credit activity of Ukrainian banks
The article conducts an economic and statistical analysis of the modern state of credit activity of Ukrainian banks and main tendencies of its development. It justifies urgency of the statistical study of credit activity...