Strategy of Customer-Centred Orientation of Transport Holding
Journal Title: Проблеми економіки - Year 2010, Vol 2010, Issue 4
Abstract
The questions of forming of customer focus of the transport-logistic holding are considered on the basis of development of strategic directions of marketing activity and system of service of customers.
Authors and Affiliations
Nadezhda Popova
Keywords
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- EP ID EP98313
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