Success Factors and Benefits of Social Franchising as a Form of Entrepreneurship

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Success Factors and Benefits of Social Franchising as a Form of Entrepreneurship

Journal Title: Studia i Materiały Wydział Zarządzania Uniwersytet Warszawski - Year 2017, Vol 1, Issue 23

Abstract

This paper is a conceptual study on the essence of social franchising as a business model and form of entrepreneurship. Social franchising has been utilised by the social sector in a variety of ways, yet franchising as a form of social entrepreneurship context is a new area of research. Despite the increasing popularity of social franchising to scale and replicate social enterprises, there has been little research on this topic. There is a need for a better understanding of the basics of the phenomenon and clarification of its fundamental meaning. The essence of social franchising as an organisational form with huge potential has been presented. The paper examines social franchising by showing the model and analyses of its benefits and success factors in comparison to commercial franchising. Moreover, the study provides basic characteristics and knowledge for future in-depth research with regard to this topic.

Authors and Affiliations

Marta Ziółkowska

Keywords

Wyzwania dla ochrony danych osobowych w obrocie gospodarczym przed wejściem w życie Rozporządzenia Ogólnego o Ochronie Danych Osobowych (RODO)

Artykuł dotyczy problematyki ochrony danych osobowych w działalności gospodarczej. Autorzy analizują problemy definicji i zakresu podmiotowego ochrony danych osobowych oraz dylematu związanego z pogodzeniem ochrony danyc...

EP ID EP302115
DOI 10.7172/1733-9758.2017.23.4
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