Successful Behavior Change Communication Process to Reduce Postpartum Alcohol Intake
Journal Title: Journal of Quality in Health Care & Economics (JQHE) - Year 2019, Vol 2, Issue 4
Abstract
To implement a Behavior Change Communication process (BCC) and to evaluate its impact on alcohol use of the plantation postpartum mothers (PPM) was the objective of this study. A cross sectional descriptive study using mixed methods. An interviewer administered questionnaire to 452 randomly selected PPM at Assessment (pre-intervention) and after 6 months on 205 PPM who had undergone the BCC. A self-administered questionnaire administered to randomly select 60 ward staff pre and post intervention to assess the BCC provided to PPM. Focus groups and in-depth interviews were undertaken with plantation community to understand the behavior of alcohol consumption in the postpartum period. Thirty-five (35) nursing staff (58.5%) had advise on adverse effects of alcohol to the plantation mothers after delivery in the pre-intervention sample it increased to 57 nurses (95%) at the post intervention assessment p <0.001. PPM, 63.2% in the pre-intervention taken alcohol reduced to 19.5% in the evaluation (p< 0.001). The use of alcohol with related to breast-feeding reduced significantly in the post-intervention sample (p< 0.001). BCC can significantly reduce alcohol use of PPM.
Authors and Affiliations
Rajapaksa Hewageegana NS* and Samarage S
Keywords
Related Articles
- EP ID EP746668
- DOI 10.23880/jqhe-16000133
- Views 61
- Downloads 0
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