The Art of Science Making Things Popular with Scientific Journal Covers
Journal Title: Online Journal of Communication and Media Technologies - Year 2015, Vol 5, Issue 2
Abstract
So far cover pictures of scientific magazines have only been examined sporadically. This article is a humble attempt to improve this deficit. Especially cover pictures of the science journal Science will serve as examples. Following a system–theoretical foundation of my access, the central visualization strategies of the cover pictures of Science will be identified and their functionality evaluated. Three thesis statements shall be proposed within this. First Thesis: On the cover of scientific journals a popular picture of (natural) science is designed which is meant to make a (natural) scientific approach especially attractive and communicatively accessible for recipients independent of concrete research contexts. Second Thesis: Therefore a specific aesthetic is developed on the cover of scientific journals with recourse to the artistic avant–garde (especially of Pop Art and Minimal Art) and their visual form principles of seriality.Third Thesis: Through the iconic and indexical foundation of these form principles a direct affecting of the recipient is targeted at in a special way.
Authors and Affiliations
Sven Grampp| Friedrich–Alexander University, Germany
Keywords
Related Articles
- EP ID EP10035
- DOI -
- Views 342
- Downloads 15
Circus Art: An Aspect of Cross-Cultural Dialogue
The paper examines the problem of cross-cultural interactions; within this context circus art is analyzed. Art in general and especially circus art can be considered as a field of dialogical communication and as a way...
From Analog to Digital Radio Management: The New Radio and New Media
The new technologic developments have changed traditional media in different ways. New media which has been created by the new technologic developments has created new forms of distribution. Radio is one of the media w...
Islamic Gardens with a Special Emphasis on the Ottoman Paradise Gardens: The Sense of Place between Imagery and Reality
Paradise represents beauty and happiness in almost every culture. It has contributed to shape the history of mankind and colored public perception. This paper explores paradise gardens in Ottoman culture. The research u...
The Influence of Art on Singaporean Tertiary Undergraduates’ Acculturation Attitude towards Migrant Workers
The aim of the study was to find out how visual art could be effectively used in a social integration campaign among youth in Singapore. The study used both quantitative and qualitative methods with the aim of evaluati...
Social Media Aided Sentiment Analysis in Forecasting
User generated contents on web and social media grow rapidly in this emerging information age. Social media provides a platform for people to create contents, share them and bookmark them in a tremendous way. The expon...