The Impact of ChatGPT on Tourists' Trust and Travel Planning Intention: International Researches and Current Situation in Vietnam
Journal Title: International Journal of Multidisciplinary Research and Analysis - Year 2024, Vol 7, Issue 02
Abstract
This research investigates the impact of ChatGPT on tourists' trust and travel planning intention, with a focus on international perspectives and the current situation in Vietnam. The study comprises three main sections: Introduction, where the significance of ChatGPT in tourism is highlighted; Literature Review, encompassing an exploration of ChatGPT, its application in tourism, and the influence of trust and intention in utilizing ChatGPT for travel planning; and Current Situation, providing insights into the existing scenario. By examining factors affecting trust and intention in ChatGPT-based travel planning, this research contributes valuable insights for the tourism industry. The study concludes with a synthesis of findings and potential implications for future research and industry practices.
Authors and Affiliations
Quynh Nhu Vu, Minh Hanh Thi Vu, Duc Anh Tran
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