THE IMPACT OF THE CONSUMERS’ SATISFACTION ON THE ECONOMIC EFFICIENCY OF THE BANK
Journal Title: Annales Universitatis Apulensis series Oeconomica - Year 2010, Vol 12, Issue 2
Abstract
In the present conditions, of temperate development of business at a global scale, the organizations want to have clear indications that their investment in the satisfaction of the consumer was worthy and with results. The theoretical base of the operationalization of the relation between satisfaction and the profitability of the organization is quite restricted, still existing challenges for understanding this connection. Of course that both the intensity and the nature of this relation differs from one field to another.
Authors and Affiliations
Andreea Muntean
Keywords
Related Articles
- EP ID EP134441
- DOI -
- Views 100
- Downloads 0
FINANCIAL AUDIT IN AN ARENA CONTEXT. AN ANALYSIS AT THE MESO-LEVEL
Research has generally focused either on the auditors’ decision-making process at micro-level or on the financial audit environment at macro-level. The present paper’s contribution to knowledge consists in filling in thi...
COMPARATIVE STUDY ON ACCOUNTING MODELS "CASH" AND "ACCRUAL
Accounting, as a source of information, can recognize the economic transactions taking into account the time of payment or receipt thereof, as soon as they occur. There are two basic models of accounting: accrual basis...
FINANCIAL STATEMENTS UNDERSTANDABILITY BASED AN EXPLANATORY NOTES
The present article is the result of the observation, analyses and personal conclusions over the development of the IFRS at global level, their impact over the national and international companies all over the world and,...
FRAUD AND ERROR. AUDITORS' RESPONSIBILITY LEVELS
Are auditors responsible for detecting fraud in the companies they inspect? Most of the public thinks they are. Auditors often demur. The auditors' duties for the prevention, detection and reporting of fraud, other illeg...
ASYMMETRIC INFORMATION IN INSURANCE FIELD: SOME GENERAL CONSIDERATIONS
Our review aims to assess theoretical and empirical studies concerning the existence, magnitude and threats of information asymmetry in insurance field. Based on the fact that most of the papers examined approached...