THE INFLUENCE OF ADVERTISING ON HUMAN PSYCHOLOGY
Journal Title: Международный научный журнал "Интернаука" - Year 2017, Vol 1, Issue 8
Abstract
The role and significance of advertising has increased in the last decade. This is the aim of analyzing the influence of advertising on human psychology. The aim of the research is to determine the level of the influence of advertising on human psychology and how modern advertising matches the motivation of consumers.
Authors and Affiliations
Nargiza B Karkashadze, Nana Benidze
Keywords
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