The Influence of Political Program Promotion and Social Media on the Decision to Elect DPRD Members
Journal Title: Journal of Economics, Finance and Management Studies - Year 2024, Vol 7, Issue 06
Abstract
The DPRD General Election (PEMILU) is an event for electing people's representatives at the regional level who are expected to represent the aspirations of the people who elect them. The people's hopes are very high for his deputy who will sit on the honorable council of people's representatives. This research aims to determine and analyze the impact of political program promotions and social media on the decision to elect members of the Jember Regency DPRD in the 2024 Election. The population in this research is the entire Permanent Voter List (DPT) in Jember Regency which is classified as a millennial generation of 662,664 people ( 33.6%) of the total DPT in Jember Regency of 1,972,216 people. By using the Slovin Formula, a sample size of 100 respondents was obtained. This research consists of 2 types of variables, namely independent variables (political programs and social media) and dependent variables (decisions to elect DPRD members). Descriptive analysis was carried out to determine the descriptive nature of respondents. Analysis of validity tests and reliability tests to test research questionnaires. Test the hypothesis to determine the impact of the independent variable on the dependent variable in this research. After the analysis was carried out, the result was that the promotion of political programs had an impact on the decision to elect DPRD members. Social media has an impact on the decision to elect DPRD members.
Authors and Affiliations
Rendri Albadiu Tri Virgarena , Toni Herlambang, Ni Nyoman PutuMartini , Nurul Qomariah,
Keywords
Related Articles
- EP ID EP738122
- DOI 10.47191/jefms/v7-i6-56
- Views 73
- Downloads 0
Who Benefits The MLM System? Case Study on Consumer Behavior Multilevel Marketing
This research explores who really benefits from the Multi-Level Marketing (MLM) system with a case study of consumer behavior regarding Oriflame products. This research uses qualitative methods with a case study approach...
The Use of Cost Information to Determine Prices at Feed Mills in Northern Vietnam
Vietnam's animal feed market is a potential market, but competition pressure between domestic companies and competition with foreign companies is increasing. Product price is the factor that creates the competitiveness o...
Determination of Lombok Island Community Preferences to Become Islamic Bank Customers with Religiosity as a Moderating Variable
Islamic banking in Indonesia continues to experience developments marked by increasing assets and market share. However, Islamic banking is still lagging behind conventional banking, including in Lombok Island, where the...
Efforts to Improve Hospital Employee Performance through Human Resource and Competency Development
A government organization must be able to optimize existing human resources. The performance achievements of employees influence the good, bad, success and performance of the organization as a whole. The first aim of thi...
Exploring Factors Influencing Consumer Buying Decisions During Pandemic Disease (Covid-19)
This study aimed to explore factors influencing consumer buying decisions during pandemic disease, known as Corona virus (COVID-19). The disease affected the whole World intensely. The pandemic believed to be reported fi...