THE MARKETING AND ITS ROLE IN THE TOURISM INDUSTRY OF THE REGION
Journal Title: Международный научный журнал "Интернаука" - Year 2015, Vol 1, Issue 9
Abstract
Approaches to understanding the essence of the concept of «regional marketing» and «regional tourism marketing» were considered, author’s understanding of these categories was grounded. Goals and objectives of regional marketing and strategies to achieve them were defined. The features of the tourism product and the market were studied, the role of marketing in the tourism industry of the region.
Authors and Affiliations
Larysa Obolentseva, Anna Pavlenko
Keywords
Related Articles
- EP ID EP239376
- DOI -
- Views 54
- Downloads 0
EXPRESSION OF DEATH AND ETERNITY IN WALT WHITMAN’S POEM “WHEN LILACS LAST IN THE DOORYARD BLOOMED”
This article, dedicated to the analyses of the poem “When Lilacs Last in the Dooryard Bloom’d” by Walt Whitman, studies the poet’s attitude to the notions of death and eternity
ХОТИРАНИНГ ПАСАЙИШИ ВА УНИ БАРТАРАФ ЭТИШ ЙЎЛЛАРИ
Маколада инсон хотирасини кучсизланиши, унга таьсир этувчи омиллар, паришонхотирлик, хотирани кучайтириш масалалари куриб чикилган.
THEORETICAL UNDERSTANDING FOR FORMATION’S TENDENCIES OF MODERN SOCIETY’S COMMUNICATIVE CULTURE
In theoretical aspect the article considers the modern trends of formation of communicative culture of the society, presented in works of domestic and foreign researchers
DIDACTIC CONTENT OF THE PRINCIPLE OF PROJECTION AS A CONCEPTUAL FRAMEWORK FOR THE PROCESS OF TRAINING FUTURE ARCHITECTS OF DESCRIPTIVE GEOMETRY
The work is dedicated to the principle of disclosure of didactic content projection for meaningful teaching descriptive geometry future architects as the leading theoretical basis for the creation of rational geometric-g...
TO THE PROBLEM OF PROFESSIONAL MOBILITY OF THE TEACHER COLLEGE
The article presents the conditions of development of readiness of College teacher to professional mobility. Reviewed scientific approaches regarding the interpretation of the concept of «mobility», «professional mobilit...