THE OPERATION OF RURAL TOURISM UNDER THE CONDITIONS OF MARKET ECONOMY IN UKRAINE SALES
Journal Title: Економічна стратегія і перспективи розвитку сфери торгівлі та послуг - Year 2017, Vol 1, Issue
Abstract
The article is devoted to the operation of rural tourism in the conditions of market economy in Ukraine. The influence of rural green tourism in the context of the economic crisis is determined, because it is one of the ways to reduce unemployment in rural areas and a source of additional income for farmers. It is shown that the concept "rural tourism", "green tourism", "agritourism" and "ecotourism" have a sufficient number of similarities, since they characterize the view of the countryside. At the same time, there is a number of differences distinguishing between these definitions. Undeniable is the view that rural tourism performs a recreational function. The organization of a dwelling in a rural area is covered: it is a housing with not more than five rooms adapted for the accommodation of tourists, and belongs to the owner as a private property. The service the arrangement of the rooms is solved. The development of entrepreneurship in the sphere of rural green tourism in Ukraine is quite uneven. However, there are all the possibilities for the development of this type of tourism, namely: climatic conditions, presence of historical and cultural sites, and preserved national identity and traditions. The greatest number of the farmsteads are concentrated in the Carpathian region of Ukraine, in particular 69.96% of the farmsteads of the total number located in Ivano-Frankivsk region, to 9.87% of farmsteads in Lviv region, and 6.44% of physical persons-entrepreneurs providing services of rural green tourism are registered in Chernivtsi region. In our opinion, the operation of rural tourism in the conditions of Ukraine market economy is hampered next to organizational and economic reasons. The following factors restrict the development of rural green tourism in Ukraine: – political and economic instability in the state; – the lack of proper legal support of the development of rural green tourism; – absence of a mechanism for rational and ecologically balanced use of natural and historical-cultural potential for the needs of tourism; – low level of infrastructure and communications; – insufficient level of staffing and promotional support. The authors outlined possible factors restricting the development of rural green tourism in Ukraine. Assuming that the adoption of the reform package will contribute to the revival and stabilization of business in the period from 2016 to 2020 in the sphere of rural green tourism, we can expect a certain growth, which may be more significant after 2020. Such hypothetical scenario of economic development gives a chance to estimate rural green tourism. In particular, according to our calculations, the number of farmsteads in Ukraine in 2025 might amount 791 units, and they will be able to accept about 224.5 thousand tourists and receive an income of almost 84392.9 thousand UAH, which 2.6 times exceeds that of 2020.
Authors and Affiliations
І. В. Власенко, Анна Іващенко
Keywords
Related Articles
- EP ID EP194293
- DOI -
- Views 143
- Downloads 0
DIFFERENTIAL APPROACH TO EACH STUDENT AS THE BASIS OF INNOVATIVE EDUCATION IN PHYSICAL EDUCATION IN HIGH SCHOOLS
The process of improving pedagogical technologies, a set of methods, methodics and means of training are understood as innovations in education. At present, innovative pedagogical activity is on...
ALTERNATIVE SOURCES FOR FINANCING THE HIGHER EDUCATION SYSTEM
Current state of national higher education allows admitting the fact that the existing system of financing higher educational institutions does not provide its development. Limited funds of the state and the necessity to...
TARGETS FOR THE DEVELOPMENT OF THE RESTAURANT INDUSTRY IN KHARKІV
Analyzed the network of enterprises in the restaurant (catering) industry of Kharkiv since 2018. The dynamics of indicators, such as the number of enterprises and the number of the created jobs, current state of the deve...
СУТЬ, ВИДИ ТА ЕТАПИ ФОРМУВАННЯ ПОЛІТИКИ УПРАВЛІННЯ ПОЗИКОВИМИ РЕСУРСАМИ ТОРГОВЕЛЬНОГО ПІДПРИЄМСТВА
Сформульовано чинники зростання потреби торговельних підприємств у фінансових ресурсах у міру збільшення обсягів їх фінансово- господарської діяльності. Розглянуто можливості досягнення високих кінцевих результатів діяль...
МОДЕЛЮВАННЯ СТРАТЕГІЧНОГО УПРАВЛІННЯ ЗОВНІШНЬОЕКОНОМІЧНОЮ ДІЯЛЬНІСТЮ ПІДПРИЄМСТВА
Запропоновано модель вибору стратегії зовнішньоекономічної діяльності підприємства, яка пов’язує етапи, методи і результати. Як системоутворюючий чинник розроблено «дерево цілей» удосконалення зовнішньоекономічної діяльн...