The Study on Employer Brand Strategy Privately Enterprises from the attitude of Human Resource Management

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The Study on Employer Brand Strategy Privately Enterprises from the attitude of Human Resource Management

Journal Title: International Journal of Scientific Research and Management - Year 2017, Vol 5, Issue 9

Abstract

In order to achieve advantage within the competition for talent, non - public enterprises need to produce an enabling strategy to draw in and retain talent that is Employer Brand strategy. The paper defines the that means of Employer Brand, so from the particular scenario of personal enterprises, it explores ways for personal firms to make Employer Br and so as to determine an honest image of Employer Brand, attract and retain talent, and may offer some steerage for companies’ property development. Key words: Human resource management; non - public enterprises; Employer Brand

Authors and Affiliations

Afsaneh ahmadi

Keywords

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EP ID EP314336
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