Towards Evaluating Web Spam Threats and Countermeasures

Abstract

Web spam is a deceiving technique that aims to get high ranks for the retrieved web pages at the top Search Engine Result Pages (SERPs). This paper provides an evaluation for the web spam threats and countermeasures. It is started by presenting the different types of web spam threats that aim to deceive the users with incorrect information, distribute phishing and propagate malware. Then, presenting a detailed description for the proposed anti web spam tools, systems and countermeasures, and conducting a comparison between them. The results indicate that online real time tools are highly recommended solutions against web spam threats.

Authors and Affiliations

Lina A. Abuwardih

Keywords

Related Articles

A Review on Security Issues and their Impact on Hybrid Cloud Computing Environment

The evolution of cloud infrastructures toward hybrid cloud models enables innovative business outcomes, twin turbo drivers by the requirement of greater IT agility and overall cost-containment pressures. Hybrid cloud sol...

Numerical Evaluation of the Effect of Gradient on Reflection Coefficient of Continuously Graded Layer

This paper presents a numerical model, based on transfer matrix method, for modeling the propagation of surface acoustic waves at the interface formed by the coupling liquid and a continuously inhomogeneous thin layer on...

Web Usability and User Trust on E-commerce Websites in Pakistan

Web usability is an integral part of e-commerce. Users are less prone to the websites which are difficult to navigate and slow in response time. E-commerce business is growing aggressively on daily basis, but lack of use...

An Evaluation of Requirement Prioritization Techniques with ANP

This article elaborates an evaluation of seven software requirements prioritization methods (ANP, binary search tree, AHP, hierarchy AHP, spanning tree matrix, priority group and bubble sort). Based on the case study of...

Robust Recurrent Cerebellar Model Articulation Controller for Non-Linear MIMO Systems

This research proposes a robust recurrent cerebellar model articulation control system (RRCMACS) for MIMO non-linear systems to achieve the robustness of the system during operation. In this system, the superior properti...

Download PDF file
  • EP ID EP408911
  • DOI 10.14569/IJACSA.2018.091065
  • Views 100
  • Downloads 0

How To Cite

Lina A. Abuwardih (2018). Towards Evaluating Web Spam Threats and Countermeasures. International Journal of Advanced Computer Science & Applications, 9(10), 538-543. https://europub.co.uk/articles/-A-408911