TRANSLATION THEORIES AND STRATEGIES—TAKING THE TRANSLATION OF SAINSBURY’S COMPANY PROFILE AS AN EXAMPLE
Journal Title: Topics in Economics, Business and Management (EBM) - Year 2017, Vol 1, Issue 1
Abstract
With the development of globalization, more and more companies start to invest in other countries. The translation of company profile plays an important role in establishing a perfect image of a company. Based on translation theories, this paper takes the company profile translation of Sainsbury’s as an example to analyze the translation problems and solutions of company profile translation between Chinese and English. Some suggestions will be proposed to improve the translation quality. It is hope that the study can throw some useful insight into E-C translation of company profile to promote the global economic prosperity.
Authors and Affiliations
Chen Zhemin
Keywords
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- EP ID EP413049
- DOI 10.26480/icemi.01.2017.356.358
- Views 77
- Downloads 0
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