Understanding major sport events leveraging as social development: Future prospect of Iran
Journal Title: Choregia - Year 2017, Vol 13, Issue 1
Abstract
The use of mega sporting events to achieve social goals is of main convincing reason for local bidders. Identified and researched evidence regarding the effects of the sport major events for Iranian community is scarce. The purpose of this investigation was to understand social impact of hosting sport major events in Iran so a combination of quantitative and qualitative research method was followed, focusing on non-infrastructural impacts (such as country image, community and sport participation, volunteering opportunities, cultural change, innovation, social and human capital development and training schemes). This study examines data from interviewed 25 sport managers and shed out questionnaire from the interviews. It showed that sport mega events will bring mentionable benefits for the community and highlighted the social sustainability of sport mega events ant its important justifications in planning to bid and the bidding stage. Finding of this study can be useful for intention of planning to bid and host sport major events in Iran.
Authors and Affiliations
Mohamad Koosha| M.A. of Sport management, Department of physical education and sport sciences, Razi University, Kermanshah, Iran, Bahram Yoosefy| Associate professor of sport management, Department of Sport Management, Razi University, Kermanshah, Iran, Mohamad Khabiri| Associate professor of sport management, Department of Sport Management, Tehran University of Tehran, Iran
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