VIRTUALIZATION OF ECONOMIC ACTIVITY IN THE NETWORK ECONOMY
Journal Title: Вісник Одеського національного університету. Економіка. - Year 2017, Vol 22, Issue 7
Abstract
The process of economic activity virtualization, the forms of its manifestation at the various levels of the modern network economy are analyzed in the article. Particular attention is paid to the investigation of this process at the micro level, to the changes that take place at the firms, companies, transnational companies. The contradictory unity of the objective and subjective in the virtual economy generates new organizational forms, changes the structure of the modern enterprise, forms new dimensions of the effectiveness of its activities.
Authors and Affiliations
O. V. Gornyak
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