Young Consumer Behaviour Towards Tourism Products
Journal Title: Dezbateri social economice - Year 2013, Vol 3, Issue 1
Abstract
Tourism is considered to be an important branch of the Romanian economy. However, its contribution to the GDP is extremely low. Inbound tourism is reduced, the sole indicator which is constantly increasing being the number of Romanian tourists who travel abroad. We assume that a good way of increasing domestic tourism in Romania would be to get the young population practice various forms of tourism. Conducting a market survey in consumer behavior towards tourism products among pupils and students in Bucharest could offer us useful information which could give birth to a higher interest in educating young people for practicing tourism. This represents an investment which is able to produce multiplier effects in time, at both individual and social-economic levels.
Authors and Affiliations
Adriana Anca Cristea, Mihaela Simona Apostol, Tatiana Corina Dosescu
Keywords
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