BUILDING BRAND COMPETITIVENESS THROUGH CSR IN SMES Journal title: Marketing Identity Authors: Jan Mísař, Ondřej Pešek Subject(s):
THE ROLE OF THE BRAND IN THE DEVELOPMENT OF CZECH ADVERTISING IN THE FIRST HALF ON THE 20TH CENTURY Journal title: Marketing Identity Authors: Dušan Pavlů Subject(s):
EMPLOYER BRANDING OF THE COMPANIES AND ITS IMPACT ON UNIVERSITY STUDENTS – TRENDS RESEARCH IN SLOVAKIA AND CHINA Journal title: Marketing Identity Authors: Jana Plchová, Alexandra Turáková Subject(s):
DIGITAL BRANDING OF REGIONAL WINE COMPANIES IN SLOVAKIA, CZECH REPUBLIC AND GERMANY Journal title: Marketing Identity Authors: Lucia Coskun, Branislav Mišota, Milan Čáky, Eduard Hyránek Subject(s):
DEMAND AND SUPPLY COMPARISON OF REGIONAL PRODUCTS IN TOURISM Journal title: Marketing Identity Authors: Lucia Hrubalová Subject(s):
PERCEPTION OF CELEBRITIES IN SOCIAL ADVERTISING BY ADOLESCENTS DEPENDING ON THEIR SEX Journal title: Marketing Identity Authors: Milan Džupina, Dana Hodinková, Oľga Chalányová Subject(s):
CONCEPT OF “FIGURE OF MERIT” FOR PLACE MARKETING IN DIGITAL NOMADISM AGES Journal title: Marketing Identity Authors: Dušan Mladenović Subject(s):
"PROJEKT LADY" TELEVISION REALITY SHOW AS A TOOL FOR RESAPING PERSONAL BRANDING Journal title: Marketing Identity Authors: Jerzy Goluchowski, Irena Kamińska-Radomska, Anna Losa-Jonczyk Subject(s):
CELEBRITY BRANDS: MONO-BRANDING AND CELEBRITY ENTERPRENEURSHIP Journal title: Marketing Identity Authors: Peter Mikuláš, Oľga Chalányová Subject(s):
HR MARKETING IN TERMS OF HR MANAGERS AND EMPLOYEES - APPLICATION E-MARKETING TOOLS Journal title: Marketing Identity Authors: Mariana Strenitzerová Subject(s):
LITTLE MARKETING BIG POTENTIAL: SLOVAK BRANDING IN AMERICA Journal title: Marketing Identity Authors: Amiee Shelton, Peter Mikuláš Subject(s):
Nation Branding in Romania After 1989: A Cultural Semiotic Perspective Journal title: Revista Română de Comunicare şi Relaţii Publice Authors: Bianca Florentina Cheregi Subject(s):
Интернет-брендинг как инструмент маркетинговых коммуникаций [E-branding as a kind of marketing communications] Journal title: Traektoriâ Nauki Authors: Elizaveta Klyuyeva Subject(s):
Theoretical basis for developing brands of agro-industrial enterprises Journal title: Visnyk Ternopilskoho natsionalnoho ekonomichnoho universytetu Authors: Tetiana Hohol’ Subject(s):
The Influence of Transformational Leadership on Personal Branding through the Learning Organization and Consideration of Future Consequences Journal title: International Journal of Academic Research in Business and Social Sciences Authors: Ali Osman UYMAZ Subject(s):