CELEBRITY ENDORSEMENT: A LITERATURE REVIEW Journal title: International Journal of Research in Social Sciences Authors: Ranganadh S. Emmadi Subject(s): Economics, Education, Law, Linguistics, History , Anthropology, Geography
Motivation of Online Buyer Behavior Journal title: Journal of Competitiveness Authors: Veronika Svatosova Subject(s):
THE PURCHASER’S PERCEIVED RISKS IN DIFFERENT ECONOMIC SITUATIONS: IMPLICATIONS FOR B2B MARKETING MANAGEMENT Journal title: Економіка розвитку Authors: Christian Stadlmann Subject(s):
УСВІДОМЛЕННЯ РИЗИКУ ПОКУПЦІВ У РІЗНИХ ЕКОНОМІЧНИХ СИТУАЦІЯХ: НАСЛІДКИ ДЛЯ В2В-МАРКЕТИНГ-МЕНЕДЖМЕНТУ Journal title: Економіка розвитку Authors: Christian Stadlmann Subject(s):
The Effect of Advertising Information on Materialism and Buying Behavior – An Empirical Study Journal title: Journal of Economics and Business Authors: Farah Ahmad, Yasser Mahfooz Subject(s):
