To study Consumer Decision making process for Second Hand Car as a replacement of Two Wheeler (Bike) Journal title: International Journal of Marketing and Technology Authors: Mr. Nikhil Monga and Dr. Bhuvnender Chaudhary Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
BRAND INFLUENCE ON CONSUMER DECISION MAKING Journal title: Marketing Identity Authors: Eva Kretiková Subject(s):
Green Purchase Intention on Consumer Decision Making towards Green Products Journal title: Asian Journal of Economics, Business and Accounting Authors: Nilaksana Lavan, F. B. Kennedy Subject(s):
‘Country-of-Origin’ effect and online purchase environment: Outlining the need for research Journal title: Journal of Management Research and Analysis Authors: Garima Gupta, Abhimanyu Verma Subject(s): Information Technology, Management
The power of touch: An examination of the effect of duration of physical contact on the valuation of objects Journal title: Judgment and Decision Making Authors: James R. Wolf, Hal R. Arkes, and Waleed A. Muhanna Subject(s): Philosophy, Psychology, Social Sciences