MACHIAVELISM IN MARKETING ETHICS

Journal title: The Journal of International Social Research

Authors: Zeliha TEKİN

Subject(s): Humanities, Social Sciences, Languages and Literature, Sociology

The Impact of Marketing Ethics on Customer Loyalty: A Conceptual Framework

Journal title: The International Journal of Business Ethics and Governance

Authors: Rami M. M. Nassar, Mohamed Battour

Subject(s): Business Administration, Economics, Finance and Financial Services, Human Resource Management, International Business , Business Education, Business, Commercial, Consumer and Financial Law, Management and Marketing, Accounting

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