SOCIAL MEDIA CREDIBILITY ACROSS AGE GROUPS IN SLOVAKIA Journal title: Marketing Identity Authors: Lucia Vilčeková Subject(s):
DETERMINING THE BRAND PERSONALITY OF NIKE IN SLOVAKIA Journal title: Marketing Identity Authors: Lucia Vilčeková Subject(s):
ANALYTICAL VIEW OF THE CONSUMER BEHAVIOUR OF SLOVAK CUSTOMERS IN THE ONLINE ENVIRONMENT Journal title: Marketing Identity Authors: Jakub Horváth, Mária Oleárová Subject(s):
