Influence of Exogenous Variables on the Fidelity Behavior of Customers of Very Small Enterprises in the Craft Sector Journal title: BEST : International Journal of Management, Information Technology and Engineering ( BEST : IJMITE ) Authors: Adankanhounde Thierry Mahougnon Subject(s):
INFLUENCE OF EXOGENOUS VARIABLES ON THE FIDELITY BEHAVIOR OF CUSTOMERS OF VERY SMALL ENTERPRISES IN THE CRAFT SECTOR Journal title: Revue Marocaine de Recherche en Management et Marketing Authors: ADANKANHOUNDE THIERRY MAHOUGNON Subject(s):
