An empirical analysis of effect of advertising on marketing of FMCG product Journal title: International Journal of Marketing and Technology Authors: Munish Kumar Tiwari Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
Effectiveness of Celebrity Endorsement of various Brands: teenager’s perception Journal title: International Journal of Marketing and Technology Authors: Dr. Vipul Vyas Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
Issues of Branding in domestic LPG in India Journal title: International Journal of Marketing and Technology Authors: Dr Gaurav Lodha and Amit Vyas Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
Model Formulation for Quantitative Research on Purchase Intentions of Car Owners Journal title: International Journal of Research in Social Sciences Authors: Mr. Balakrishnan Menon Subject(s): Economics, Education, Law, Linguistics, History , Anthropology, Geography
Investigating the Effect of Brand Awareness and Brand Image on Purchase Behavior of Customers Journal title: International Journal of Research in Social Sciences Authors: Aylar Zeynalzade Subject(s): Economics, Education, Law, Linguistics, History , Anthropology, Geography
An Empirical Study on External and Internal Employer Branding Journal title: International Journal of Research in Social Sciences Authors: Ms. Nehali Lalwani and Ms. Alpa Parmar Subject(s): Economics, Education, Law, Linguistics, History , Anthropology, Geography
CELEBRITY ENDORSEMENT: A LITERATURE REVIEW Journal title: International Journal of Research in Social Sciences Authors: Ranganadh S. Emmadi Subject(s): Economics, Education, Law, Linguistics, History , Anthropology, Geography
Impact of Brand Image on consumers’ Purchase Decision Journal title: International Journal of Research in Social Sciences Authors: Afrina Yasmin Subject(s): Economics, Education, Law, Linguistics, History , Anthropology, Geography
Celebrity endorsement and its impact on buying behaviour of college students: A study in Shivamogga city Journal title: International Journal of Research in Social Sciences Authors: Mrs. Deepa L. And Dr.Giridhar K.V Subject(s): Economics, Education, Law, Linguistics, History , Anthropology, Geography
The Implicit as a Resource for Engaging Normativity in Religious Studies Journal title: Religions Authors: Gary Slater Subject(s): Philosophy, Psychology, Religion
Use of Language Games in Competitive Activity: A Content Analysis of Two Nonalcoholic Beverage Brands Journal title: International Journal of Engineering, Science and Mathematics Authors: Mr. Gursel ilipinar Subject(s): Engineering, Mathematics
Impact of Innovation on Customer Satisfaction and Brand Loyalty: A Case Study of Professionals Journal title: International Journal of Management Sciences Authors: Navera Khan, Sidra Salam, Asifullah Sherpao Subject(s): Economics, Marketing, Management Science
An Assessment of the Role of Branding and Packaging in the Product Market Journal title: International Journal of Management Sciences Authors: Olanrewaju Makinde Hassan Subject(s): Economics, Marketing, Management Science
The Evaluation of Brand Extension: A Proposition of a Conceptual Framework Based on Trust Journal title: International Journal of Management Sciences Authors: Imen Yacoub Subject(s): Economics, Marketing, Management Science
Influence of Sex Appeal Advertising on Brand Patronage among Students of Selected Nigerian University Journal title: International Journal of Management Sciences Authors: Malachy O. Udejinta Subject(s): Economics, Marketing, Management Science