Individual Preference for Radio Stations in The Eastern Region of Ghana Journal title: Online Journal of Communication and Media Technologies Authors: Paul Adjei Kwakwa| Presbyterian University College Ghana, Ghana Subject(s): Data Communication and Networks, Technology and Design Education, Development Studies
Preference for Television Stations among Inhabitants of Akropong Akuapem, Ghana Journal title: Online Journal of Communication and Media Technologies Authors: Hamdiyah Alhassan| University for Development Studies, Ghana, Paul Adjei Kwakwa| Presbyterian Univer... Subject(s): Data Communication and Networks, Technology and Design Education, Development Studies
Product Placement in TV Shows: The Effect of Consumer Socialization Agents on Product Placement Attitude and Purchase Intention Journal title: Online Journal of Communication and Media Technologies Authors: Eunseon Kwon| University of Missouri, USA, Jong-Hyuok Jung| Texas Christian University, USA Subject(s): Data Communication and Networks, Technology and Design Education, Development Studies
Turkish Series: Products of Popular Culture and Tools for Inclusive Globalization Journal title: Online Journal of Communication and Media Technologies Authors: Cansu Arısoy| University of Salford, Turkey Subject(s): Data Communication and Networks, Technology and Design Education, Development Studies
Virtuel Flaneuseasa New Consumer Identity: A Qualitative Research on Pinterest Journal title: Online Journal of Communication and Media Technologies Authors: Nilnur Tandaçgüneş| Istabul University, Turkey Subject(s): Data Communication and Networks, Technology and Design Education, Development Studies
Online Newspapers Providing Credible Information: A Survey of Indian Online News Readers Journal title: Online Journal of Communication and Media Technologies Authors: Pradeep Tewari| The Tribune Publication, India Subject(s): Data Communication and Networks, Technology and Design Education, Development Studies
Impact of Television Media in Influencing Consumer Buying Behaviour Through Humourous Adverstisements Journal title: Online Journal of Communication and Media Technologies Authors: N.Senthilkumar| Anna University, India, S.Venkatesh| Anna University, India Subject(s): Data Communication and Networks, Technology and Design Education, Development Studies
NEW PRODUCT DEVELOPMENT AND CONSUMER INNOVATIVE BEHAVIOUR: AN EMPIRICAL VALIDATION STUDY Journal title: European Journal of Business and Social Sciences Authors: DR. AMUE, G.J. (MNIMN)| Senior Lecturer, Department of Marketing Faculty of Management Sciences, Uni... Subject(s): Economics, Management Science
PACKAGING AND THE INCIDENCE OF INFORMATION OVERLOAD IN A LOW-RISK MARKET: A STUDY OF GROCERY PRODUCTS Journal title: European Journal of Business and Social Sciences Authors: Ladipo Patrick Kunle| Department of Business Administration University of Lagos, Nigeria. E-mail: pa... Subject(s): Economics, Management Science
THE ROLE OF CONSUMER HOSTILITY AND CONSUMER ETHNOCENTRISM ON THE INTENTION OF BUYING FOREIGN GOODS: A CASE STUDY ON IRANIAN, TURKISH AND AZERBIJANI CONSUMERS Journal title: European Journal of Business and Social Sciences Authors: Assist. Prof. Dr. Alpaslan YÜCE| Kafkas University Faculty of Economics and Administrative Sciences... Subject(s): Economics, Management Science
CONSUMERS’ KNOWLEDGE ON INTEREST RATES AND REPAYMENT PERIOD ON CREDIT SOURCE Journal title: European Journal of Business and Social Sciences Authors: Patrick Chege Muchiri| School of Human Resource Management, Jomo Kenyatta University of Agriculture... Subject(s): Economics, Management Science
EMPIRICAL STUDY OF PACKAGING AND ITS EFFECT ON CONSUMER PURCHASE DECISION IN A FOOD AND BEVERAGES FIRM Journal title: European Journal of Business and Social Sciences Authors: Taiye Tairat Borishade| Business, Entrepreneurship and Innovation Research Cluster, Department of Bu... Subject(s): Economics, Management Science
DODD-FRANK IMPACT ON MORTGAGE APPRAISAL PROCESS Journal title: European Journal of Business and Social Sciences Authors: Roger Holt, DBA| Roger Holt is retired from the Internal Revenue Service. He holds a Doctorate in Bu... Subject(s): Economics, Management Science
TRANSMISSION MECHANISM FROM EXCHANGE RATE TO CONSUMER PRICES IN NIGERIA Journal title: European Journal of Business and Social Sciences Authors: Mathias A. Chuba| Department of Economics, Faculty of Social Sciences Kogi State University, Anyigba... Subject(s): Economics, Management Science
EFFECT OF PSYCHOGRAPHIC VARIABLES ON CONSUMERS’ PREFERENCE FOR COSMETICS IN ABIA STATE, NIGERIA Journal title: European Journal of Business and Social Sciences Authors: AHAIWE| Michael Okpara University of Agriculture, Umudike E-mail:Trustedemma@yahoo.com, EMMANUEL ONY... Subject(s): Economics, Management Science
